Creating The Interactive InDesign Report

Creating the interactive report on InDesign wasn't as difficult as we expected. Although it was rather fiddly and complicated when it came to adding buttons we got there in the end.
Firstly we began by looking at the STA Travel brochures as this is the layout we wanted to replicate. We then set up our pages, we didnt want facing pages as we were going to be viewing it in web. At first we got this wrong but with a little help from Paz we managed to sort it out. We tried our best to replicate the conventions of the STA Travel brochures, using the same colour pallets and fonts, slightly changing the layout of the pictures inside. We weren't happy with our origional layout, as we felt it lacked excitement and incentive to travel, this forced us to make changes.We have added large background pictures and changed the opactity to make the pages look inspirational and exciting.

Schedule

This is the system we used giving ourselves roles and objectives and dates to keep us in check this is to keep our time management in control and so that we know what and when things need to be done and completed. We believe by creating this table it enabled us to manage our time effectively and complete the project in enough time to be able to play around and get the best we could out of our idea. 

Layout inspiration

We have used an app called 'framestastic' to create a collage of layout designs we have been inspired by in the STA travel books. We are going to set our InDesign report in a similar layout using the same conventions keeping the report looking creative yet structured as we feel this reflects the STA travel brand. 

Timeline

YouTube + The Video

Music

We know a band that are willing to let us use there music for our viral video the genre is trance. We believe this music best fits our video as it is inspirational and gives you a sense of relaxation and enjoyment. We think adding music to the video connects the consumer with the photographs and inspires you to go travelling as it portrayed as fun easy and care free.

#STATravelApp

We have decided to add an image of the travel app to the viral video so the viewer has an insight into what the app looks like, the image we have chosen is the instagram section where the customer can see there friends around the world looking at there photographs and chatting to them. We think this is the most important part of the app as its about sharing memories with each other linking directly to the STA travel video we have created.